CLIENT: ART HOUSE DALLAS
FOR THIS PROJECT, I WAS TASKED WITH CREATING AND IMPLEMENTING COMMUNICATION MATERIALS FOR THE ART HOUSE EXCHANGE EVENT. EXCHANGE SERVES AS A SEASONAL EVENT FOR LOCAL DALLAS ARTISTS TO BE IN COMMUNITY TOGETHER AND HEAR FROM OTHER PROMINENT ARTISTS ABOUT THEIR WORK AND PROCESS. THE CLIENT WANTED A BOLD, MODERN LOOK FOR THIS PROJECT, AND AFTER WORKING THROUGH SOME IDEAS WITH THE CLIENT, WE DECIDED ON THE TYPOGRAPHY AS A WAY TO DRAW THE EYE SPECIFICALLY OF ARTISTS BY HIGHLIGHTING INTERACTION AND ANOMALY WITH THE PLAYFULNESS OF THE TYPE AND SIMPLE ABSTRACT FORMS.
BELOW IS THE POSTER AND INSTAGRAM POST CREATED FOR THE EVENT AS WELL AS THE PRE-DIGITAL PROCESS I WENT THROUGH TO ARRIVE AT THE FINAL DESIGN.